4.14.08 Phillips Collection Annual Gala

Press is so cool! An article in BizBash Washington about the Phillips Collection 2008 Annual Spring Gala gave props to designfarm (that’s us, aka The Design Farm!). We were honored to design the invitation and program for this major fundraising event.

The challenge: How to newly contextualize the museum’s most famous painting, the iconic Luncheon of the Boating Party (1880–81) by Pierre-Auguste Renoir.

The solution: By placing the painting into the center of an intimate scrapbook-collage (with found objects from our personal collections and photographed here at our studio), we helped The Phillips to charm 350 patrons into attending a very memorable evening. Dining in the museum’s rooms, surrounded by great works of art. The invitation itself references late-nineteenth century Paris, particularly the bal des canotiers (boater’s ball) which was held on Sundays at Bougival near Chatou and was Renoir’s subject for the painting.

Below are photos from the Gala:

Posted in Farmer's Market by sarah